Good copywriters are in high demand across various industries, from marketing and advertising to e-commerce and content creation.
While there are many paid courses and workshops available, it’s entirely possible to learn copywriting for free.
In this post blog, I explore various free methods to help you become a proficient copywriter, whether you’re looking to start a new career, enhance your current job skills, or improve your own business’s marketing efforts.
Let’s dive into the various methods you can use to learn copywriting for free.
Top 9 Free Copywriting Courses of 2024
Here’s a hand-picked list of the best copywriting courses that you can opt for free.
1. Copywriting Insights of 155 Years (Udemy)
| Instructor | Eric John Campbell |
| Ratings | 4.6 |
| Language | English |
| Level | Beginner |
| Certificate of completion | No |
| Skills | Copywriting, Marketing. |
| Duration | 1 Hour and 31 Minutes |
Course Description
With 36 lectures divided into eight sections, this is one of the best Udemy courses and it consists of everything people need to boost their sales. Eric John Campbell, the course’s creator, teaches learners how to utilize the power of words to convince readers to take action. Like over 57,000 others enrolled in the class, learn the principles of effective copywriting with Campbell.
Course Inclusion
- Philosophy of copywriting
- Learn how to make readers trust you
- Writing powerful and effective headlines
- Ways to enhance the readability of copy
- Book recommendations
- Slides for all six modules
2. Effective Copywriting Basics for Entrepreneurs (Udemy)
| Instructor | Matt Bernstein, Skillhance LLC |
| Ratings | 3.7 |
| Language | English |
| Level | Intermediate |
| Certificate of completion | No |
| Skills | Marketing, Copywriting |
| Duration | 1 hour 2 minutes |
Course Description
Whether it is the overall enhancement of copy that you are looking for or you wish to improve the emails to boost sales specifically, this course has got you covered. Effective Copywriting Basics for Entrepreneurs is designed to teach learners how to write convincing copies.
Course Inclusion
- Copywriting basics
- Writing compelling headlines
- Learn how to make an offer to the readers
- Basic writing skills
- Learn how to sell the idea, not the product
- Writing sales copy
- Bonus lecture document
3. Become A Copywriter Pro from Ground Up
| Instructor | Eduonix Learning Solutions |
| Ratings | 4.5 |
| Language | Eduonix |
| Level | English |
| Certificate of completion | Intermediate |
| Skills | Copywriting |
| Duration | 3.12 hours |
Course Description
This course is ideal if you wish to learn how to become a successful copywriter. It will help you master the art of copywriting by providing you with the necessary tips that are crucial for success in the field. Further, you will understand how you can start as a beginner. Last, you’ll learn how to adjust the content based on your audience.
Course Inclusion
- Everything about a master copywriter
- Learn how to write with simplicity and clarity
- Learn how to establish your brand
- Turn your passion into a profession
- Understand which kind of content gets sold
- Tips on writing for the internet
4. Copywriting for Conversions: How to Write Persuasive Content
| Instructor | Theo McArthur |
| Ratings | 5.0 |
| Language | English |
| Level | Intermediate |
| Certificate of completion | On purchase |
| Skills | Lead Generation, Copywriting |
| Duration | 1 hour 30 minutes |
Course Description
Do you promote affiliate offers or sell products and services? If yes, copywriting is one of the essential skills you can learn to improve your business. Thus, this course is designed to teach you the right way to use words to grab attention, create interest, generate desire, and get the expected outcomes.
Course Inclusion
- Write headlines that catch the reader’s eye
- Learn how to convert your readers into buyers
- Curating influential reviews for promoting affiliate services and products
- Copywriting for e-commerce stores
- Copywriting for lead generation pages
- Copywriting for service providers
5. Copywriting Foundations: Sell Using Your Words In 2020 (Udemy)
| Instructor | Eric John Campbell |
| Ratings | 4.3 |
| Language | English |
| Level | Beginner |
| Certificate of completion | No |
| Skills | Copywriting, Marketing |
| Duration | 1 hour 41 minutes |
Course Description
With more than 12,000 students enrolled, the course offers learners an understanding of how to listen to the target market. The instructor, Eric John Campbell, further teaches how one can focus on the message to make copywriting ten times more effective. The course will also break down the required knowledge to turn your reader into a customer.
Course Inclusion
- Learn how to listen to your target audience
- Learn the ways in which you can keep your content concise
- Gain an understanding of customer avatars and use these to create content
- How to come up with an idea for your blog
6. Learn Copywriting for FREE: Copywriting for Beginners (Udemy)
| Instructor | Kovid Panthy |
| Ratings | 3.9 |
| Language | English |
| Level | Beginner |
| Certificate of completion | No |
| Skills | Copywriting, Marketing |
| Duration | 1 hour 44 minutes |
Course Description
The course consists of 15 lectures divided into three modules, and it is the best for beginners who wish to understand the world of copywriting. Unlike other classes, this one is designed for everyone.
Whether you want to learn the art of copywriting or master sales and marketing, the course content offers everything. Truth be told, by the end of the course, you’ll know how to persuade readers with your words.
Course Inclusion
- Learn the demands, use, and requirements of copywriting
- Types of copywriting
- Headlines and parts of a copy
- Call-To-Action
- Using social proofs to boost sales
- Bonus video on Steve Jobs’ Marketing Secrets
7. Copywriting Quick Start: Top FREE Writing Tools & Hacks
| Instructor | Tyler Speegle |
| Ratings | 4.4 |
| Language | English |
| Level | Beginner |
| Certificate of completion | No |
| Skills | Copywriting, Marketing |
| Duration | 36 minutes |
Course Description
Are you facing a problem generating blog ideas? Do you have issues while thinking of copy headlines? If so, then this course is the right one for you. You will learn to generate infinite blog ideas and write compelling marketing copy here. In fact, it is no surprise that over 70,000 students are enrolled in the course!
Course Inclusion
- Tool recommendations for brainstorming, keyword research, headline, and dictionary
- Learn copywriting hacks for writing headlines and marketing copies
- Learn copywriting hacks for researching keywords
- Find out the secret power words
8. Modern Copywriting: Writing Copy That Sells In 2024
| Instructor | Evan Kimbrell |
| Rating | 4.2 |
| Language | English |
| Level | Beginners |
| Certificate of Completion | Yes |
| Skills | Copywriting |
| Duration | 7 Hours On-demand |
Course Description
In this copywriting course, you will learn to deliver words that your clients can use on their websites without any hassle. You will also learn everything about copywriting and how you can do it effectively. Copywriting has a structure that includes persuasion, clarity, powerful words, emotion, and so on. You will also learn to write for different niches also create CTAs, landing pages, videos, and so on.
Course Inclusion
- Learn what words will increase the level of your success
- Up to 94 downloadable resources
- You will learn the proven copywriting formulas
- You will learn to write for B2C and B2B niches
- Lifetime Access to the course
9. The Strategy Of Content Marketing (Coursera)
| Instructor | Sonia Simone |
| Rating | 4.5 |
| Language | English |
| Level | Intermediate |
| Certificate of Completion | Yes |
| Skills | Copywriting, Content Marketing, and Management |
| Duration | Approx 21 hours to complete |
Course Description
This course is offered by the University of California (UC Davis), and it is a result of a partnership between UC Davis and Copyblogger. This course helps you learn all the core strategies that famous content marketers use. In this course, you will learn to create the best content marketing strategy for your business, write compelling copy, analyze your content marketing strategy, and so much more.
Course Inclusion
- Learn about the content marketing ecosystem
- Creating a content marketing strategy
- Learn about types of strategic content
- How to manage your content
- Learn to create amazing content copies
Other Ways to Learn Copywriting For Free?
Besides free courses, you can also follow the methods I have given below. Remember, copywriting takes time, effort, and patience.
You are not going to learn everything overnight. However, when moved in the right direction, you can improve your skills over the time.
Read Copywriting Books from the Library.
Many libraries have excellent books on copywriting. Some recommended titles include:
- “The Copywriter’s Handbook” by Robert W. Bly
- “Everybody Writes” by Ann Handley
- “Ca$hvertising” by Drew Eric Whitman Visit your local library or use their online borrowing system to access these resources for free.
Follow Copywriting Blogs and Websites
Regular reading of industry blogs can provide ongoing education:
- Copyblogger
- ProBlogger
- Enchanting Marketing
- Kopywriting Kourse Blog: Subscribe to their newsletters for free tips delivered to your inbox.
Practice with Real-World Examples
Analyze successful copy you encounter in your daily life:
- Study marketing emails you receive
- Examine product descriptions on e-commerce sites
- Analyze social media ads and posts
- Try rewriting these examples to practice your skills.
Join Copywriting Communities and Forums
Engage with other copywriters and learn from their experiences:
- Reddit: r/copywriting subreddit
- LinkedIn Groups focused on copywriting
- Facebook Groups for copywriters
Create a Swipe File.
Collect examples of great copy you come across:
- Save compelling headlines
- Screenshot effective landing pages
- Store engaging email copy
- Review and analyze your swipe file regularly to understand what makes the copy effective.
Write Every Day
Consistent practice is key to improving your skills:
- Start a blog to practice writing regularly
- Rewrite product descriptions for imaginary products
- Create social media posts for fictional brands
Offer Free Work for Feedback
Reach out to small businesses or non-profits:
- Offer to write copy for their website or marketing materials
- Ask for detailed feedback on your work
This provides real-world experience and constructive criticism.
Use Free Copywriting Tools
Take advantage of free online tools to enhance your writing:
- Hemingway App for readability
- Grammarly for grammar and spelling checks
- CoSchedule’s Headline Analyzer for crafting better headlines
Listen to Copywriting Podcasts
Many podcasts offer free copywriting advice:
Participate in Writing
Challenges Look for free writing challenges online:
- 30-day writing challenges
- Copywriting prompt generators
- Social media copywriting challenges
Analyze Competitor Websites
Study how successful businesses in various industries write their copy:
- Examine their homepage messaging
- Analyze their product descriptions
- Look at their call-to-action buttons
Attend Free Webinars and Online Events
Many marketing companies and copywriting experts offer free webinars:
- Sign up for marketing newsletters to stay informed about upcoming events
- Participate in Q&A sessions during these webinars
Learn from Classic Advertising Study successful ad campaigns from the past
- Research famous print ads
- Watch classic TV commercials on YouTube
- Analyze how their messaging strategies can apply to modern copywriting
Related Read:
Conclusion: Learn Copywriting For Free
Learning copywriting for free is not only possible but can be highly effective if you’re committed and consistent.
While these free resources provide the knowledge and techniques, your growth as a copywriter will largely depend on how much you practice and apply what you learn. Start with the methods that appeal most to you, but don’t be afraid to explore all of them over time.
As you progress in your copywriting journey, you’ll develop your own style and find the techniques that work best for you. Keep in mind that the field of copywriting is always evolving, especially with the rapid changes in digital marketing. Stay curious, keep learning, and don’t be afraid to experiment with your writing.
With persistence and dedication, you can become a skilled copywriter without spending a dime on formal education. So, start your free copywriting education today and watch your skills grow!
FAQs
How can a beginner start copywriting?
It would be best if you enrolled in a free copywriting course to obtain the required knowledge as a beginner. Then, you can begin practicing based on the reason behind learning the skill.
Is copywriting easy to learn?
Copywriting is challenging to learn, but anybody can acquire the skill with the proper knowledge and experience. Not to mention, the more you practice, the better you become at generating copies.
What exactly does a copywriter do?
Copywriters are involved in writing concise and clear copy for websites, marketing materials, and ads.
Is copywriting worth learning?
Copywriting allows individuals to become more fluent in communication, persuade others’ thoughts, and speak in a convincing tone. So, even if you are not into marketing, copywriting can be helpful as a life skill.
- Grammarly Discount Code 2024 — 25%Off Coupons - October 3, 2024
- Charter Schools Vs Public Schools: Differences Explained! - October 3, 2024
- Grammarly Student Discount (2024) – Get 25% OFF - September 30, 2024
